Commercial Manager: West Africa, Accra, PepsiCo


Role Responsibilities/ Responsabilités du rôle

Job Description

Job Description

Achieving identified Sub-Sahara Africa (SSA) country’s’ market growth through driving sales and managing costs.

Lead and implement the retail channel strategy.

Implement the agreed pricing policy in assigned accounts across identified countries.

Ensure effective execution of trade promotions and category management plans and customer service within the identified countries

Develop & execute marketing strategies in order to improve penetration an increase frequency in identified countries by building strong equity programs.

Ensure all controls are in place and that all processes comply with all company policies and procedures.

Manage and implement the relevant trading terms and agreements between Distributors and customers within each country to ensure all agreed elements are adhered to.

Identify opportunities for increasing volumes to influence AOP.

Analyse, compile and review performance of each identified country in order to ensure maximum volume and profitability.

Recommend and implement the pricing strategy for each identified country in order to be competitive and deliver maximum volume and profit.

Perform quarterly agents review in order to identify, develop & implement plans to address the performance gaps.

Lead & develop the functional & leadership capabilities of the Distributors to ensure field sales alignment & execution of the strategic account plan.

Provide leadership and direction to their distributors where required/relevant.

Coaching and developing talent is key – Especially with regards to distributor’s sales teams


Key Skills/ Experience Required

University degree, commercially related.

Previous Experience

Commercial Related Degree

Honours degree

7-10 years’ experience of world class FMCG approaches, methods and systems including across geography, across category experience in Africa.

5 years managerial experience

General sales, management and operational experience in FMCG at senior level

Budget Management

Understanding consumer dynamics in Africa

Excellent negotiation skills

Excellent selling skills

Proven Customer Focus

Demonstrated Commercial acumen

Financial Know-How

“PepsiCo is an Equal Opportunity Employer in line with the Employment Equity Act”

Relocation Eligible: Not Applicable

Job Type: Regular

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